A Click for Change #ToiletForBabli

The Sanitation problem!

I work in Education sector and I visited many schools across Assam in 2013-14. In one of the schools in Dibrugarh (Assam), I felt embarrassed as I could smell of dirty toilet all around the school campus. Only two toilets were available for around 160 students. Both toilets were dirty and smelly, even regular cleaning of it wouldn’t help. This was a scenario in one school – a semi-government school. It was then when I thought of a social idea – Toilets in Schools. However, the concept is still in ideation stage.

According to me, lack of sanitation facilities is quite obvious in India especially in villages, where open defecation is very common. And, providing sanitation facilities to all its citizens has been a challenge. I have always wondered how this problem can be solved and who has the capacity to take initiative and actually do it. I recently also joined an International Forum - SuSanA (Sustainable Sanitation Alliance). It discusses issues and organises conferences related sanitation.

Domex Toilet Academy is here...

So, basically my quest was on – researching and talking to people about Sanitation. But yesterday, as I got to know about the Domex Toilet Academy (DTA) programme, I felt inspired and motivated as I could see how Domex is venturing to provide toilets to local community. I feel glad to see this happening.

Domex is one of the trusted and popular brands from Hindustan Unilever Limited (HUL).

DTA is a brilliant initiative and I wish if other brands also work in this manner, the goal of providing sanitation facilities for 597 million people won’t be a distant dream.
Domes Toilet Academy is an innovation, because it has the power to bring solution to the much neglected problem – open defecation. It is quite obvious that government schemes have failed to solve the problem. So, imagine DTA becoming a flagship model in every district of India and working towards providing the solution and also leveraging the rural economy. It isn’t an unachievable feat; it’s about being optimistic and relentlessly working towards achieving the goal.  In this initiative, for every click, Domex contributes Rs. 5 towards building toilets in villages. So, a Click for Change!

DTA has already started working in Maharashtra and Orissa. It aims at building 24,000 toilets by 2015 in villages where there is open defecation problem. This is, I feel, a start of the toilet movement. And, undoubtedly this will create awareness amongst other stakeholders like government, civil society organisations, and individual activist to work and collaborate towards this issue.

Additionally, general citizens will also become aware about the major health and safety issues that might occur due to open defecation. Because, I feel as they become more aware they will start saying “NO” to open defecation and will take initiatives (come forward) to build their own toilets

You can visit www.domex.in to check out the initiative in more detail.

Be the Change-maker:

You can bring about the change in the lives of millions of kids, thereby showing your support for the Domex Initiative. All you need to do is “click” on the “Contribute Tab” on www.domex.in and Domex will contribute Rs.5 on your behalf to eradicate open defecation, thereby helping kids like Babli live a dignified life.

So, join the movement. Be a Change-maker!


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